Steve Lesanard is one of the persons who has significantly impacted not only in the American social but also its economic sphere in significant proportions. His achievements have made him to be among the most sought after social media influencers in the West Coast and America as a whole. Read though to find out more about him and his work.
Steve Lesnard went to Babson College where he graduated with a Master of Business and Entrepreneurship. Additionally, he also has a Master’s in Business Administration from the same college. Such academic qualifications are an indication that Steve Lesnard is an individual with a passion for education and is committed to the persuit of knowledge.
Career Trajectory and Milestones
Owing to his education and academic accolades, Mr. Lesnard has had the opportunity to work at various prestigious companies. Such companies were driven to seek an individual with his experience and knowledge, someone who could use his expertise to transform their organization. That company is Nike. At Nike, he held the prestigious positions of General Manager as well as that of Global Vice President.
How can Persons Maximize their Influencer Strategy?
One of the trends that are has shaped the modern age is that of social media influencers. Indeed, more and more celebrities are taking to social media in a bid to not only influence but also educate their followers. For instance, some of the influencers who have impacted dramatically in the modern social sphere are Kanye West and pop star Rihanna.
The two artists have made a significant impact due to the collaborations that they have had with various brands, one of them being Nike. For instance, Kanye West’s influence was the one that propelled sales for Addis and through their ultra-boost sneakers. Similarly, Puma leveraged on Rihanna to realize the rebirth of their Puma sneakers. These are but a few celebrities who have shown that endorsements using celebritiescan play huge laya role in driving up sales volumes.
In summary, it can be noted that more and more companies realize the importance of partnering with famous personalities to boost their sales volumes and stay relevant in this dynamic society. Indeed, such moves are an indication that companies can benefit immensely by using modern marketing strategies.