Ricardo Guimaraes And BMG’s Support Of Sports

Flavio Pentagna Guimaraes is a large mining entrepreneur with various investments in agriculture, coffee plantation and a cannery. This saw Ricardo Guimaraes have the golden opportunity to be born into one of the wealthiest as well as powerful families in Minas Gerais. Ricardo Guimaraes has gained popularity in his role as the President of BMG Bank. He has always shown hard work and innovation, with his exceptional leadership making BMG the top bank in Brazil. His outstanding leadership showed even back in 1998, when he turned BMG into a National Loans leader a short time after taking over.
The connections that the Guimaraes family has to the financial sector can be traced back to 1930. This is the year that Antonio Mourao Guimaraes, the grandfather to Ricardo Guimaraes, founded the Land Credit Bank. This sees Ricardo Guimaraes as the fourth in line to take over management of the family bank.
The leadership of Mr. Guimaraes saw BMG adopt an innovative strategy that will see the bank become the leader in the monitoring of consigned credit. The bank handles its operations through a lean and efficient team, with its many consultants spread across the country. BMG’s focus has been on offering credit facilities to individuals with a low level of default at low interest rates. This great move by Mr. Guimaraes has led to the bank being the leader in the industry.
Another great achievement by Mr. Guimaraes is his sponsorship of various football teams and athletes. Today, BMG Bank ranks as the largest sponsor of football in South America’s largest country. Ricardo, despite being a huge fan of Atletico Mineiro, stresses that BMG does not root for any specific team, going on to point out that the bank sponsors teams that rival each other.
BMG bank reaps big from the sponsorships, making it one of the firms that receive huge financial returns from their investment in football. The bank also receives a lot of visibility from their three letters being stamped on the uniforms of teams all over the country. This visibility acts as a very effective tool in marketing the bank.
On top of being an avid fan of Atletico Mineiro, Mr. Guimaraes was once the President of the club. His tenure saw him manage the club for five years, before being succeeded by Ziza Valadares.

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As found on Agencia Estado

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